Preparing for your upcoming consultation? We’ve got you sorted with helpful samples of event planning questionnaires, ensuring a seamless match between you and your client. Here’s a rundown of all the essential inquiries you should have on hand for your next business event or wedding planning session kickoff.
Constructing a questionnaire for event planning involves several approaches. However, a top-notch event planning questionnaire should encompass the following key elements:
1. Comprehensive Coverage: Ensure your questionnaire covers a wide array of aspects. While the provided options typically encompass most event types, feel free to customize or expand based on your specific needs.
2. Specificity: Tailor your questions to the type of events you specialize in. For instance, if your focus is solely on weddings, skip inquiries related to corporate registration and promotion.
3. Intuitive Adaptation: Trust your instincts. Drawing from your initial conversation with the client, incorporate unique queries that address their specific needs and preferences, adding a personalized touch to the questionnaire.
Here’s a guide to the ideal questions to pose to both business and wedding clients when crafting an event plan:
Contents
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Catering Questions To Ask Clients
1. Request basic information from event clients
These inquiries assist you and your clients in establishing expectations and in understanding one another’s perspectives.
Have you ever collaborated with an event planner?
If yes, what aspects of the encounter did you enjoy or dislike? Get a sense of what you can do to offer them the finest service possible this time.
What do you envision the experience of working with an event planner to be like?
If your clients have never worked with an event planner before, this is very crucial. They may be anticipating actions from you that you don’t even provide!
What types of event planning services are you seeking?
If you have other possibilities or should disclose what you now provide, do so in an honest manner (like a list of specialists you can recommend or more flexible pricing for partial event planning rather than full).
How were we mentioned to you?
This is the question that most small companies ask their consumers since it’s crucial to understand how they know you and whether or not they are familiar with your company. Are they a recommendation from another event, for instance? If so, they are already familiar with your style. You found you online, right? After they’ve likely read through all the data on your website, it’s time to impress them with your personality.
Why did you decide to work with me for a consultation?
Did they like your recommendations, portfolio, or pricing? Give this response a star, and when you start working on it, make sure to follow through.
2. Review the event in general
The overall view of the information the clients have chosen and the areas where they still want assistance.
What kind of event do you have in mind?
Corporate events are the second most popular category, closely behind weddings, according to event marketing data.
Would you want the event to take place when and where?
Before looking at venue alternatives, be careful to settle on a year, season, and even even a month if they don’t have any details in mind. And keep a couple alternate dates in mind in case your location becomes fully booked.
How long do you want the event to last?
Will this event only last an hour, or will it go on for several days? Give your customer a general event timetable by combining this information with the project event date(s).
Why are you organising this event?
According to experts, even while financial gain may serve as motivation, you need also think about what you want your guests to take away from the event.
What is your overall or per-person budget?
Regardless of your budget, there are several methods to impress your audience. Here are a few inexpensive suggestions to get you going.
What is your major objective for this event?
Even for small, informal events like birthday or graduation parties, defining your event goals is a crucial first step.
How are you going to quantify that objective?
The use of event software, gross revenue, and social media involvement are all effective strategies for gauging the effectiveness of an event.
What essentials do you think every event needs?
Right now is the perfect moment to elicit any thoughts your customer may have as they most likely already have some.
What do you consider the top event must NOTs?
You will work with people of various personality types as an event planner; some of them will find it difficult to articulate their event concept but will be able to list their event deal breakers with ease.
What, in your opinion, distinguishes your event from others?
For guests who have attended similar events in the past, seemingly insignificant details like free internet or comfy seats may make all the difference in the world.
What are this event’s top three crucial components?
Do a gut check after hearing their response to see whether their present budget allows for any of the expensive goods mentioned. If not, be upfront with them now to avoid unpleasant surprises later.
Do you have any worries or anticipated difficulties with this event?
Examine their concerns and offer any pertinent examples about similar circumstances you have either observed or dealt with successfully.
Do you have any Pinterest boards or photographs to use as theme inspiration?
Your closest buddy during this procedure will be visual assistance. They may even have some commonalities in their layout or location that might guide the remainder of your choices.
For your theme, have you decided on any colours?
Regardless of whether you’re organizing a wedding, you may always get ideas from their colour schemes.
What kind of mood or tone do you want to create?
The atmosphere of the event will mostly be created by the music, lighting, and location selection.
How do you want to feel during your event personally?
There may be inventive methods you may go above and beyond to make sure your customer is pleased with the event itself and that they also have fun.
Have you attended any comparable events that you liked or hated? What did you love or loathe about them, and why?
The majority of individuals can recollect their favorite conferences, weddings, and graduation parties. The answer to this question will eventually assist you in determining their preferences and what expenditures should be prioritized.
Are you receptive to new proposals or concepts as they emerge?
Some clients arrive already organized, simply seeking for assistance with implementation, while others are completely lost. Determine who you are dealing with and offer assistance appropriately.
Do you have any plans to get event insurance?
If so, if they don’t already have some in mind, give them this list of fantastic event insurance choices.
What form of communication do you prefer?
And when is the ideal time to get in touch with you for correspondence regarding the event? Get this done immediately so that you are aware of their contact information if you need to follow up later.
3. Discover the participants in the event.
Everything you need to know to start off about attendees.
What number of guests are you hoping to invite?
Once you know how many visitors you’re expecting, you may make an educated guess as to how many will really turn up.
Who is your target market for business events?
To better understand who this event would appeal to, gather any pertinent client data and arrange a meeting with the marketing or sales staff.
Can you provide me with more information about the attendees for private events?
Will there be elderly or younger people here? Will they be anticipating a certain cuisine or customary activities at the event? The greater your understanding of them, the more!
Is the occasion a celebration of a particular person, item, or gathering of people?
If so, you may utilize this knowledge to come up with inventive methods to emphasize them in a way that they’ll genuinely like.
Do any of your visitors require special accommodations due to a personal problem (e.g., a loss in the family, access for people with disabilities)?
Get everything out in the open now since these are not the kinds of shocks you want to arise on the big day.
Will there be a special guest?
Birthdays and other significant milestone occasions will always have at least one!
Do I need to be informed of the likes or dislikes of the guest(s) of honour?
Before challenging someone to break a birthday move in the middle of the dance floor, you might want to consider the fact that some people dread the idea of being the focus of attention.
How will you send out invitations?
Any budget may benefit from online invites, and they also conserve paper. Additionally, they might want to think about creating an event registration website, promoting social media event pages, and purchasing some printed mailers.
Will event tickets be sold for a fee or require pre registration?
The objectives of the event should be met through this.
What proportion of visitors will come from outside the city, on average? For instance, you may anticipate that 50% of your guest list would attend a destination wedding.
Do you intend to assist guests who are travelling with reservations for lodging, car rentals, or flights?
Reserve this for VIP visitors; instead, if they are strapped for time or money, think about presenting them with welcome hampers in their hotel rooms or ridesharing discount tickets to assist them move about town. It helps to express a little gratitude for their travel time.
4. Establish the event’s final details
The remaining minute particulars you’ll need to make sure the event is a success.
Do you require assistance spreading the word or marketing your event?
If you can’t offer this service, attempt to partner with independent marketers who can so you may both send clients to the other.
Do you need sponsors for your event?
If so, you may tell them the good news that there are many ways to raise money for their event this year because it is predicted that worldwide sponsorship expenditure would rise by an additional $2 billion annually.
Which kinds of suppliers do you anticipate being required for the event?
Make sure you inform your customer on what is available and which are essential for their particular event to be a success, including caterers, valets, and setup workers.
Are you looking to hire event staff?
If not, check to see if they have any trustworthy volunteers in mind and inquire as to whether they would be open to meeting with you or another person a day or two prior to the event to discuss their duties.
Will there be speakers, a host, live entertainment, or other presenters? Who, if so?
Verify if the location they have selected has room for everything else they have planned.
Which menu options would you want to provide for visitors?
Events lasting longer than three hours, such as business lunches and conference food and beverage menus, can be made or broken by the selection of the correct items.
Will you also provide beverages, either alcoholic or not?
If alcohol is included, be sure the location for the event is okay with it and doesn’t have any additional special rules. You should also consider how you’ll deal with visitors who aren’t of legal drinking age.
Do you intend to provide the meals yourself or would you like to deal with the venue’s caterer?
Look into this ahead of time as well because some venues demand that you utilize their personnel or kitchen.
What modes of transportation would you want to provide for your guests travelling to and from the venue?
Additionally, if you want to develop an event website, include details about the closest airport, the available taxes or transportation services, and any terrain that is unique to the location (like snow tires).