YouTube, a behemoth in video sharing, boasts billions of videos and raked in a staggering $15 billion in revenue by 2019! With fierce competition among content creators, maximizing views and engagement is crucial. While crafting captivating titles, unique content, and high-quality production are vital, many overlook a critical factor: upload timing.
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Also check- Best time to post on Facebook / Best time to post on Instagram
Which is the best time to upload on YouTube?
- According to a study, the viewership at YouTube is at a peak during the late evening on weekdays! So does that mean you should upload your content during the evening? Well no! Because just like Google indexes blog content, YouTube does the same too. So if you post your video a few hours earlier than you would allow it to be indexed and as a result, you will get more viewers and you can easily expand your audience.
- In short, the best time to post on YouTube is between 2 pm to 4 pm CST while the most active hours on Youtube are between 7 pm to 10 pm CST!
- In this time people are relaxed and as they come back home from work and enjoy dinner and enjoy some YouTube videos of their favorite content. But keep in mind that this data is only for weekdays! So what about weekends?
- As our routine for weekends changes so does the activity on YouTube! So if you are posting on weekends you need to keep the activity of users in mind and post your video by thinking through people’s activity on YouTube.
- A study shows that people are more active in afternoons rather than an evening on weekends as they like to spend their weekends at home or with friends, so they will become up early on YouTube.
- So, 10 am to 11 am would be a perfect time to post on YouTube on weekends. So that when people open their YouTube in the afternoon your videos will be the first thing they would find on YouTube and as a result, your reach to audience will expand!
- For the people who want to stream live videos on YouTube, they should consider live counts of viewers before streaming their video so that they can get most of it!
Conclusion:
Put the power of timing on your side! Explore our in-depth guide to discover the optimal upload times for maximizing YouTube views, likes, and subscribers.
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